This strategic and motivating talk was developed recently to address what Forbes considers The Shift from Management to Marketing: Focus on the Highest Impact.” In this powerful, thought-provoking keynote speech, Wayne helps professionals and organizations decode the secret of “Reputation Marketing” and gives them a simple step-by-step strategy called the RepFluence Marketing method building a 5-Star reputation and how to use it to get more customers. Wayne shares his NEW “Reputation Marketing” Strategies that leverage the power of local directory sites like Yelp, Google+ and others to be the building blocks for new customers and marketplace leadership.

This leading-edging and encouraging talk helps business owners understand how to specifically target their market and how to build a powerful system for finding their customers online, and creating referral quality leads, and then simply converting those leads into paying customers. Wayne gives practical and tactical advice on each one of these specific strategies to ensure they all work together in finding you more customers and dominating the market.

With new technologies emerging, businesses are finding it harder and more expensive to use the internet to market, communicate, and effectively brand their organization. In this talk, Wayne lays out his “Forwarding Thinking” reputation marketing strategies that any organization or professional can use to position themselves as the expert, instantly engage the marketplace, create top of mind brand recognition to sell more products and services.